MEANT
FOR
MOREReal Training. Real Results.
Coaching built around your goals, schedule, and life. No templates. No fluff.
- Season Planning
- TrainingPeaks Sync
- Sustainable Progress
Mission
My Endurance Equation
Purposeful
Every workout has intention behind it.
Science-Driven
Based on physiology, not trends.
Practical
Training respects your commitments.
Joyful
Bringing joy back to training.
Why I Coach
Endurance sport changed me.
Now I help others transform.
Endurance sport taught me humility, discipline, resilience, and what it means to pursue something with your whole heart.
What drew me in was the science—physiology, adaptations, nutrition, energy systems. It felt like a living experiment in bio-hacking.
I help real people unlock their best through consistency, intention, and honest work. Bridging the gap between who they are and who they want to become.
Is coaching right for you?
You're in the right place if you're...
Free 30-minute consultation • No obligation
What to Expect in Your Free Consultation
A 30-minute conversation to see if we're a good fit
Tell me your story
10 minWe'll discuss your background, current fitness, and what brought you to triathlon. No judgment, just understanding where you're starting from.
Define your goals
5 minWhat race are you targeting? What does success look like? We'll align on what you want to achieve and your timeline.
Assess your situation
10 minI'll ask about your schedule, training constraints, injury history, and life commitments to understand the full picture.
Discuss approach
5 minI'll outline how we'd structure your training, what to expect, and answer any questions about the coaching process.
No pressure, no obligation • Just an honest conversation
What Athletes Say
Real results from real athletes
"Adam has been a phenomenal coach to me. I started triathlon knowing nothing about the sport, yet Adam had the patience and willingness to teach me and set me up for success. I would not have come close to finishing an Ironman, let alone a World Championship, without his mentorship."

Who I Coach
Real athletes. Real lives. Real ambitions.
Time-crunched but hungry for progress.
You're my kind of athlete if...
If this sounds like you, you're who I built The Endurance Equation for. The Endurance Equation
Core Values
Athlete Centered
Training enhances your life.
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Training should enhance your life, not dominate it. I design plans around your goals, schedule, and reality—not a template.
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Intentional Progress
Steady, purposeful work.
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Excellence comes from steady, purposeful work over time. No shortcuts—just smart, consistent training that compounds.
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Curiosity & Understanding
Know the "why".
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Understand the why behind your training. When you understand the science and strategy, you become a better athlete.
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Resilience
Struggle is part of growth.
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Struggle is part of the path. Growth happens when you push through discomfort, learn from setbacks, and keep showing up.
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Authenticity
Honest communication.
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Honest, direct communication builds trust. I'll tell you what you need to hear, not just what you want to hear.
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Adaptability
Training moves with life.
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Life moves; training moves with it. Flexibility is smart coaching that keeps you healthy, motivated, and progressing.
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About Adam
I’m Adam Suhayda—a software engineer by training, a triathlete by obsession, and a coach by purpose.
Triathlon started as curiosity. I was fascinated by how training and recovery could reshape the body and how small adjustments in volume, intensity, fueling, and sleep created measurable changes in performance. It felt like a laboratory where I could run experiments on myself and see the data come alive.
Over the last decade, that curiosity turned into a deep practice of refinement. I’ve qualified for USAT Age Group Nationals, earned IRONMAN All World Athlete status multiple times, and learned first hand how to balance training with family, work, stress, setbacks, and real life.
My engineering background shapes how I coach: I value systems, feedback loops, clear reasoning, and continuous improvement. But I also know this is about more than numbers. I coach because I love seeing athletes grow into themselves, not just physically, but mentally and emotionally. Helping someone realize they’re capable of more than they believed never gets old.

Coaching Certifications
- Up to dateUSA Triathlon Level 1 Certified Coach
- Up to dateIRONMAN U Certified Coach
- Up to dateTrainingPeaks Level 2 Accredited Coach
- Up to dateSafeSport Trained
Badges


Academic Background
- • Master's Degree in Software Engineering
- • Bachelor of Science in Computer Science
- • Minor in Philosophy
I approach endurance sport the way an engineer approaches systems: with clarity, structure, curiosity, and measurable feedback loops. This blend of education, experience, and evidence based training forms the backbone of The Endurance Equation.
Snapshot
- • USAT Age Group Nationals qualifier
- • Multiple time IRONMAN All World Athlete
- • Long time age group triathlete and endurance nerd
- • Software engineering manager & problem solver
- • Father, Husband, Pianist Extraordinaire, Movie buff
Coaching Philosophy
Smart training, honest feedback, and respect for real life. I'd rather you follow a well designed, realistic plan at 90% than a "perfect" plan you can't actually execute.
Why TrainingPeaks?
TrainingPeaks, made simple
Daily Clarity
See the plan at a glance.
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Your calendar is crystal clear—sessions, intensities, and goals lined up so you always know what's next.
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Auto Sync
Devices → TrainingPeaks.
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Your watch, bike computer, and trainer upload automatically. Data flows in, insights flow out.
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Progress You Feel
Track, trend, improve.
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See fitness trends and block-to-block wins. Small steps, big momentum toward your race goal.
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Less guessing, more momentum. The plan, your data, and smart feedback—all in one place.
Our workflow
Plan
Built around your races & life.
Execute
Follow, save, auto-sync.
Adjust
Feedback that compounds.
Hover to see how a season builds: weeks stack into mesocycles, the load ebbs and flows, and everything converges on one clear goal—your race.
Opens in a new tab. A free TrainingPeaks account is all you need.
Frequently Asked Questions
Everything you need to know about coaching
Absolutely! Many of my athletes start from scratch. I'll build a foundation focused plan that teaches proper technique, builds fitness safely, and prepares you for your first race. We start with where you are, not where you think you should be.
It varies based on your goals and current fitness, but most athletes train 8 to 15 hours per week. I design plans around YOUR available time, not some arbitrary ideal. Quality matters more than quantity.
Yes, I use TrainingPeaks for all coaching. It's the industry standard and allows me to track your progress, adjust workouts in real-time, and communicate effectively. The basic plan is included in your coaching fee.
Depends on coaching package, but typically weekly check-ins via TrainingPeaks messages or email. I'm also available for urgent questions as needed. Communication is key to your success.
Monthly coaching starts at $150/month depending on the level of service. See the pricing section below for full details. First consultation is always free.
Yes. I factor in injury history and work within your limitations while building resilience. However, I am not a healthcare professional, and any serious injuries should be managed in consultation with your doctor or physical therapist.
Month-to-month. I want you to stay because the coaching works, not because you're locked in. Most athletes see best results with at least 4-6 months of consistent training.
Absolutely. Race-specific preparation is my specialty. We'll periodize your training to peak at the right time, practice race day nutrition and pacing, and build confidence through structured preparation.
Pricing & Coaching Options
All coaching tiers include a TrainingPeaks Premium account and a fully individualized plan.
Tiers differ by communication, plan adjustments, file analysis, and race prep.
Base
Personalized core support
Base · $149/month
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Personalized plan + core support for steady progress.
- • TrainingPeaks Premium included
- • Individualized plan (swim, bike, run, strength)
- • Up to 2 emails/week
- • 1 text check-in/week
- • 1 plan adjustment/month
- • Weekly TP workout comments
- • Regular fitness testing
- • Transition & equipment tips
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Build
Adaptive coaching feedback
Build · $199/month
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Regular feedback, deeper analysis, and adaptive planning.
- • Everything in Base, plus:
- • Weekly proactive TrainingPeaks check-ins
- • Up to 3 text exchanges/week
- • Weekly plan adjustments
- • Transition fundamentals
- • Monthly review call
- • Weekly workout analysis (power, HR, pace, load)
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Peak
Full partnership coaching
Peak · Consultation Required
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Full partnership: unlimited adjustments, rapid feedback, race strategy.
- • Everything in Build, plus:
- • Unlimited texting
- • Unlimited plan adjustments and feedback
- • Comprehensive swim analysis
- • Personalized race day strategy
- • Race day nutrition strategy
- • Priority response time
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Not sure which tier fits? Reach out and we’ll match the level of support to your goals and schedule.
View on TrainingPeaksWork With Me
I keep my roster intentionally small so I can give real attention to each athlete. If what you've read here resonates, the next step is simple: start a conversation.
There's no pressure, no hard sell. We'll talk about your life, goals, constraints, and what you're hoping to get out of coaching. If it's a good fit, we'll build from there.